Florence and Leticia met in 2008 and immediately recognized that they shared a discerning eye, a creative sensibility and a natural curiosity that would make for a strong professional partnership. A few year later they founded Lux&Bee and continue to approach their business today with tenacity and devotion.
Co-Founders
Portraits by Marianne Rosenstiehl
Florence Calvet
General Manager
With over 25 years of experience in the fashion business, Florence Calvet brings her extensive industry knowledge and established network of professional relationships to LUX&BEE.
She has freelanced for such respected companies as Marvin Traub Associates and Henri Bendel, supplying them with her market research and buying expertise. Her expertise with department stores also spans to Saks Fifth Avenue Riyadh and Jeddah as well as Hudson’s Bay, Brand Alley and ASOS during her time at the Mint Paris Buying Office. Florence was also the European Sourcing Consultant for Victoria’s Secret and she spent her early years at the AMC buying office in Paris where she represented the Bloomingdale’s NY and Harrods London accounts.
Her introduction to fashion was as Couture and RTW Assistant to Monsieur Emanuel Ungaro followed by her time as Studio Coordinator at Charles Jourdan.
Florence is French and is also fluent in English and German.
Leticia Williams-Balue
Co-Founder
American born millennial and with a background in the humanities, Leticia endows Lux&Bee with a modern point of view and creative insight.
She gained her first valuable market experience as Assistant Paris Buyer to legendary New York retailer Janet Brown. Prior to which she was a design studio intern at René Mancini.
Leticia has also coordinated the Paris showrooms for Vera Wang and worked as a part-time Sales and Press Assistant for jewelry designer Taher Chemirik.
Prior to founding LUX&BEE, Leticia held the position of Senior Executive for the Saks Fifth Avenue USA, Mexico, and Saks Direct accounts at the Mint Paris Buying Office where she gained an intimate understanding of retail strategies for both brick-and-mortar and e-commerce businesses.
Leticia moved to France permanently in 2004 upon completing undergraduate programs through Columbia University, the American University of Paris, and earning her BA from Middlebury College with a joint degree in Architecture and Costume Design.